In May 2010, Sony made its debut in the single-lens direct view camera market, when it launched the first two models in its NEX-series lineup -- the Sony NEX-3 and NEX-5. Both cameras are based around the combination of an sized 14.2 megapixel Sony Exmor CMOS image sensor and a BIONZ image processor, and both accept interchangeable lenses courtesy of Sony's brand-new E-mount. The NEX cameras offer not only still image shooting capabilities, but also the ability to capture high definition movies at up to 720p resolution in the NEX-3, or 1080i in the NEX-5. The new lens mount brought an opportunity for a simultaneous ground-up rethink of the lens design, bringing some definite advantages for video shooting as compared to competing products. The NEX cameras both offer continuous autofocus that's genuinely useful during movie recording, as well as stepless iris adjustment to prevent sudden shifts in brightness as the aperture changes. Certain design choices made in both cameras -- and especially their extremely compact body styling -- indicate that their main focus is on still image shooting, however, with the video functionality merely providing a useful stop gap on short clips, or when a dedicated camcorder isn't available.
Tags: Sony, Nex-VG10, Full, HD, Photography, Houston, Modeling, imovie 11, APS-C, teaser, Pro, Photo, 02
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